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Verlee means "truthful".
From the field where our cotton grows to the price on the tag, we believe you deserve to know everything. Where it comes from. How it's made. What it costs. We built Verlee around that belief because we couldn't find a brand that already had. These are the materials we put on our own beds. We just think you should have access to them too.
Verlee means "responsible".
Every material we use is chosen with the planet in mind. Our organic pima cotton is certified organic, grown without harmful chemicals, and uses 81% less water and 62% less energy than conventional cotton. Our TENCEL™ eucalyptus is produced through a closed-loop process that recycles nearly every drop of water and solvent used. Sustainability isn't a marketing claim at Verlee, it's the starting point for every decision we make.
Verlee means "intentional".
We don't just know where our products come from, we know the people who make them. Our mill partners are family-owned, carefully chosen, and personally vetted. We've sat at their tables. We trust them completely. Full supply chain transparency isn't something we aspire to. It's how we've operated from day one.
Verlee means "fair".
Most luxury bedding brands mark up their products 10–12x the cost of goods. We mark up 3–4x. Same caliber of materials. Wildly — honestly — different price. We publish this because we think you deserve to know it. Price transparency isn't a gimmick for us. It's a reflection of who we are and what we believe the industry should look like.
